Plunkett S Advertising Branding Industry Almanac 2006

Pub Date : 2006-04-01 | Author : Plunkett Research Ltd | Publisher : Plunkett Research, Ltd.

ISBN 10 : 9781593920425
ISBN 13 : 1593920423

Vital to businesses of all types, the fields of advertising, marketing and branding are covered in-depth in this important volume, from advertising on radio and television to direc..

Plunkett S Insurance Industry Almanac 2006

Pub Date : 2005-11-01 | Author : Jack W. Plunkett | Publisher : Plunkett Research, Ltd.

ISBN 10 : 9781593920388
ISBN 13 : 1593920385

The insurance industry is rebounding from its poor financial results of a few years ago. Better risk management, higher premiums and increased use of underwriting information syste..

Plunkett S Apparel Textiles Industry Almanac 2006

Pub Date : 2006-04-01 | Author : Jack W. Plunkett | Publisher : Plunkett Research, Ltd.

ISBN 10 : 9781593920432
ISBN 13 : 1593920431

The apparel and textiles industry involves complex relationships that are constantly evolving. This carefully-researched book covers exciting trends in apparel and textile supply c..

Plunkett S Retail Industry Almanac 2006

Pub Date : 2005-12-01 | Author : Jack W. Plunkett | Publisher : Plunkett Research, Ltd.

ISBN 10 : 9781593920555
ISBN 13 : 1593920555

No other guide covers the complete retail picture like this exciting new volume. America's retail industry is in the midst of vast changes - superstores and giant discounters are p..