Creating Experiences In The Experience Economy

Pub Date : 2008-01-01 | Author : Jon Sundbo | Publisher : Edward Elgar Publishing

ISBN 10 : 9781848444003
ISBN 13 : 1848444001

Creating Experiences in the Experience Economy focuses on the creation of experience from a business perspective. In doing so, the book establishes a more solid foundation for maki..

The Experience Economy

Pub Date : 2011 | Author : B. Joseph Pine | Publisher : Harvard Business Press

ISBN 10 : 9781422161975
ISBN 13 : 1422161978

Rev. ed. of: The experience economy: work is theatre & every business a stage. 1999...

Imagineering Innovation In The Experience Economy

Pub Date : 2014-08-15 | Author : Gabrielle Kuiper | Publisher : CABI

ISBN 10 : 9781780644653
ISBN 13 : 1780644655

To survive in today’s complex economies, it is imperative for companies to understand their consumers in terms of how and why they like to use their products. Distinction based o..

The Experience Economy Updated Edition

Pub Date : 2011-07-05 | Author : B. Joseph Pine II | Publisher : Harvard Business Press

ISBN 10 : 9781422143438
ISBN 13 : 1422143430

In 1999, Joseph Pine and James Gilmore offered this idea to readers as a new way to think about connecting with customers and securing their loyalty. As a result, their book The Ex..

Handbook On The Experience Economy

Pub Date : 2013-09-30 | Author : Jon Sundbo | Publisher : Edward Elgar Publishing

ISBN 10 : 9781781004227
ISBN 13 : 1781004226

This illuminating Handbook presents the state of the art in the scientific field of experience economy studies. It offers a rich and varied collection of contributions that discuss..

The Experience Economy

Pub Date : 2007 | Author : Albert Boswijk | Publisher : Pearson Education

ISBN 10 : 9043012688
ISBN 13 : 9789043012683

Bogen beskriver en samfundsudvikling, hvor oplevelsesøkonomi er et symptom og et udtryk for denne udvikling..

Summary The Experience Economy

Pub Date : 2014-10-14 | Author : BusinessNews Publishing | Publisher : Primento

ISBN 10 : 9782511018385
ISBN 13 : 2511018381

The must-read summary of B. Joseph Pine II and James Gilmore's book: "The Experience Economy: Work is Theatre and Every Business a Stage". This complete summary of B. Joseph Pine I..