Art Market Research

Pub Date : 2006-03-03 | Author : Tom McNulty | Publisher : McFarland

ISBN 10 : 9781476613970
ISBN 13 : 1476613974

This book is for art market researchers at all levels. A brief overview of the global art market and its major stakeholders precedes an analysis of the various sales venues (auctio..

The Routledge Companion To Arts Marketing

Pub Date : 2013-12-17 | Author : Daragh O'Reilly | Publisher : Routledge

ISBN 10 : 9781135012205
ISBN 13 : 1135012202

The relationship between the arts and marketing has been growing ever more complex, as the proliferation of new technologies and social media has opened up new forms of communicati..

Creative Arts Marketing

Pub Date : 2012-06-25 | Author : Elizabeth Hill | Publisher : Routledge

ISBN 10 : 9781136413339
ISBN 13 : 1136413332

As a comprehensive overview of all aspects of marketing in the sector, Creative Arts Marketing remains unrivalled, and in addition this edition gives new coverage of- * Current kno..

Market Research Handbook

Pub Date : 2008-04-30 | Author : ESOMAR | Publisher : John Wiley & Sons

ISBN 10 : 047051793X
ISBN 13 : 9780470517932

The fifth edition of what was formerly know as The ESOMAR Handbook of Market and Opinion Research has been completely revised to reflect the latest approaches in the rapidly changi..